Privacy Policy

Who we are

Lar is operated by Lar Opco Ltd, a company registered in Scotland (company number SC886054). When we say "Lar," "we," "us," or "our" in this policy, we mean Lar Opco Ltd.

You can contact us at hello@uselar.com.

What data we collect

We collect different data depending on how you interact with us:

When you sign up for updates or ask for your region

We collect your name, email address, property location, portfolio size, and how you heard about us. This data is processed by Formspree (our form provider) and stored in the EU.

When you use Lar

When you use Lar, we collect the data you enter: property details, tenancy information, mortgage data, compliance records, and financial information. This data is stored on Supabase infrastructure in the EU.

Automatically collected data

We use Plausible Analytics, a privacy-friendly analytics tool that does not use cookies and does not track individual users. It collects aggregate page view data only. No personal data is collected automatically unless you opt in to the Meta pixel below.

Separately, and only if you accept it, we use the Meta pixel to measure whether our advertising works. It sets a cookie and shares limited browsing events on this site (pages viewed, sign-up clicks) with Meta Platforms Ireland Ltd. It never loads unless you choose "Accept" in the cookie banner, and you can change your mind at any time — see Cookies below.

How we use your data

We use your data to:

• Provide and operate the Lar service
• Send you updates about Lar (product updates and region availability)
• Respond to your enquiries
• Improve our service

We do not sell, rent, or share your personal data with third parties for marketing purposes.

Legal basis for processing

Under UK GDPR, we process your data on the following bases:

• Consent when you ask us to cover your region or subscribe to updates
• Contract when you use Lar under our terms of service
• Legitimate interest for service improvement and security

Data storage and security

Your data is stored in the European Union. We use Supabase for application data and Formspree for form submissions, both of which maintain EU data residency.

We implement appropriate technical and organisational measures to protect your data, including encryption in transit (TLS) and at rest.

Data retention

We retain your data for as long as your account is active or as needed to provide services. If you request deletion, we will remove your data within 30 days, except where we are required by law to retain it.

Your rights

Under UK GDPR, you have the right to:

• Access your personal data
• Correct inaccurate data
• Delete your data ("right to be forgotten")
• Export your data in a portable format
• Withdraw consent at any time
• Object to processing based on legitimate interest
• Complain to the Information Commissioner's Office (ICO) if you believe your rights have been violated

To exercise any of these rights, email hello@uselar.com.

Third-party services

We use the following third-party services to operate Lar:

• Supabase (database and authentication, EU hosted)
• Formspree (form submission processing)
• Plausible Analytics (privacy-friendly analytics, no cookies)
• Meta (advertising measurement — only with your consent, see Cookies below)
• Stripe (payment processing, when applicable)
• Cal.com (appointment scheduling)

Each of these services has its own privacy policy. We only share the minimum data necessary for each service to function.

Cookies

Our analytics (Plausible) are cookieless. We may use essential cookies for authentication and session management when you are logged into the application; these are strictly necessary and cannot be opted out of while using the service.

The only optional cookie we use is the Meta pixel, which measures our advertising. It is off by default and only set if you accept it in the cookie banner. Declining changes nothing about how the site works.

Separately from cookies, when you arrive via a link that carries campaign tags (such as utm_source or an advertising click ID like fbclid or gclid), we store those tags in your browser's local storage so that if you later sign up on app.uselar.com we can attribute the sign-up to the campaign that brought you. These tags are not shared with anyone other than our own application, and you can remove them at any time by clearing this site's data in your browser.

You can change your choice at any time: reopen the cookie banner.

Children

Lar is not intended for use by anyone under the age of 18. We do not knowingly collect data from children.

Changes to this policy

We may update this policy from time to time. We will notify you of significant changes by email or by posting a notice on our website. The "last updated" date at the top of this page indicates when the policy was last revised.

Contact

If you have questions about this privacy policy or your personal data, contact us at hello@uselar.com.

Lar Opco Ltd, registered in Scotland, company number SC886054.